We help companies create new businesses through innovation
If you are a corporate executive, manager, board member or owner – our innovation coaching services and the unique Make-it Program™ will guarantee your success at delivering growth through innovation at your company.
We are living in the age of hyper competition with numerous competing products and services for each customer need. Incremental and traditional “waterfall” style product/service development is ineffective in today’s marketplace, because innovation requires more agile and lean methods. This is why the failure rates of even well funded corporate innovation projects are above 80%. With all their resources, experience and talent many companies have failed spectacularly in their attempts at innovation.
We have exposed the sources of typical failures and offer a methodology by which to dramatically increase innovation success rates.
We define innovation as a means to deliver business growth, it is a process of bringing new products/services to market, profitably. We believe innovation should not be thought of as alchemy or a fine art, but instead seen as a methodical and iterative process of testing, refining and launching products/services that customers will buy. This process is best managed using the Customer Centric Business Design™ methodology that provides a framework, roadmap and toolkit, all with proven applicability in real life situations.
• You have several ideas about new businesses for your company – but how to help your employees develop the ideas into successful new products/services?
• Your people are smart and innovative, they have ideas – but how to get from ideas to successful new businesses?
We can definitely help you! Feel free to contact us and let’s discuss: